Pawline is a trusted name in premium cat litter solutions. We are proudly rooted in Turkey’s natural bentonite mineral resources and manufacturing quality. Since our founding, we’ve been committed to enhancing the well-being of cats and the comfort of their owners by producing high-quality, natural bentonite cat litter for customers around the world.
Crafted by Nature, Perfected for Cats
With over a decade of experience, Pawline manufactures and exports a wide range of clumping cat litter products, offering various scents and granule sizes to meet the unique needs of global markets. Our products are designed to deliver exceptional odor control, high absorbency, and a cleaner litter box experience — ensuring hygiene, comfort, and satisfaction for both cats and their families.
Our dedication to quality begins at the source. We carefully select pure white bentonite from Turkey’s renowned deposits and process it through a state-of-the-art facility equipped with advanced technology and strict quality controls. Every step of the Pawline production process reflects our values of safety, sustainability, and performance.
Today, Pawline operates one of the most modern cat litter production plants in the region, with a capacity to package over 60,000 tons annually. We proudly serve customers in more than 30 countries, providing both private label and Pawline-branded solutions in a variety of packaging formats to suit retail and wholesale needs.
Our Purpose
We are driven by more than products—we are driven by purpose. Guided by our mission, vision, and philosophy, we create natural cat litter that enriches the bond between cats and people while protecting the environment they share.
Our Mission
To help enrich and strengthen the special bond between people and their cats by providing a clean, safe, and comfortable home environment.
Our Vision
To make hygiene, comfort, and sustainability the cornerstone of modern pet care—ensuring that every cat and owner enjoys a fresher, healthier life together.
Our Philosophy
We believe all cats deserve to be loved, cared for, and supported with products that respect their natural needs. Pawline is committed to creating solutions that combine comfort, cleanliness, and care for every cat around the world.
Everything we do is shaped by our company values
Our Values
Quality
We produce premium clumping cat litter that keeps homes cleaner and fresher.
Innovation
We innovate continuously to create smarter and more efficient litter solutions.
Passion
We work with passion to bring comfort and hygiene to every cat family.
Care
We care deeply for cats, their families, and the world they share.
Respect
We respect cats, people, and nature, treating every step of our work with honesty.
Responsibility
We take responsibility through ethical, reliable, and sustainable production.
